
ManyChat
Chat marketing platform for Instagram, WhatsApp, Facebook and more with visual flows, broadcasts, segmentation, and live handoff.
Overview
ManyChat connects brands to customers across messaging channels using visual flows and automation that drives conversion and support. Build opt in experiences, answer FAQs, route leads, and escalate to live agents when needed. Integrations connect catalogs, payment providers, CRMs, and ad platforms so subscribers can browse, purchase, and get updates without leaving chat.
Templates for Instagram DMs, WhatsApp journeys, and Facebook comment entry reduce setup time, while AI assists with drafting replies and personalizing segments. Analytics reveal opt in rates, revenue attribution, and conversation outcomes for optimization. A free plan supports testing and small lists, Pro scales features and contacts starting at a simple entry price, and Elite is by quote for high volume programs.
Key features
- Visual flow builder for no code journeys and broadcasts
- Operate Instagram
- Facebook from one hub
- Commerce integrations for catalogs
- carts
- and updates
- Growth tools via comments
- DMs
- QR
- and smart links
- AI assist for replies
- segmentation
- and offers
- Live agent handoff with conversation context
- Segmentation and rules for targeting by behavior
- Attribution and analytics for revenue and outcomes
Best for
- Recover abandoned carts with personalized reminders
- Run product discovery quizzes to tailor offers
- Automate order status and FAQs to deflect tickets
- Qualify leads and book demos from Instagram DMs
- Send compliant WhatsApp broadcasts in supported regions
- Run comment to DM campaigns from organic or ads
- Provide VIP support for high value cohorts
- Collect post purchase feedback and reviews
Capabilities
Visual flows
Design opt in paths and automations without code, then A B test steps to maximize completion rates.
Commerce sync
Connect catalogs and orders so users browse, purchase, and track updates inside the channel.
Growth and segments
Use comments, DMs, QR, and links with segmentation to expand lists and keep messages relevant.
Attribution
Track opt ins, revenue, and deflection so budgets fund the highest return journeys.
Frequently Asked Questions
How does ManyChat pricing start?
There is a free plan, and Pro starts at $15 per month and scales with contact count. Elite is by quote.
Which channels are supported natively?
Instagram, WhatsApp, and Facebook are managed from a central builder with shared analytics.
Can I sell directly inside chat?
Yes, commerce integrations enable browsing, checkout, and notifications in channel where policies allow.
Does Pro include analytics and attribution?
Pro plans include reports on opt ins, revenue, and outcomes to guide optimization.
Is live agent handoff available?
Yes, flows can escalate to humans with conversation context for closing sales or resolving issues.



