Freshworks Freddy AI vs Brand24
Compare marketing AI Tools
20% Similar based on 3 shared tags
F
Freshworks Freddy AI
Freddy is Freshworks AI across support sales marketing and IT with copilots agents and insights that draft reply resolve and summarize across the Freshworks suite with per seat and per session pricing.
Pricing Free trial, Copilot add on per user, AI Agents per resolution pricing, Suite tiers vary by product
Category marketing
Difficulty Beginner
Type Web App
Status Active
Brand24
AI powered social listening and brand monitoring that tracks mentions across social media news blogs forums and podcasts, turning raw conversations into insights for PR marketing and customer care teams.
Pricing Starts $199 per month
Category marketing
Difficulty Beginner
Type Web App
Status Active
Feature Tags Comparison
Only in Freshworks Freddy AI
freddycopilotai-agentsfreshdeskfreshchatitsm
Shared
marketingadsadvertising
Only in Brand24
social-listeningmonitoringmentionssentimentpranalytics
Key Features
Freshworks Freddy AI
- • Copilot assistance in agent and rep UIs that drafts replies summarizes threads and recommends next steps which lifts speed and consistency for teams
- • Autonomous AI Agents that resolve intents across channels with per session pricing so leaders forecast savings from deflection accurately
- • Insights and quality tools that flag topics and gaps and estimate containment which guides article creation and bot training for service desks
- • Native Freshworks integration that keeps tickets contacts and SLAs aligned so reporting and routing remain consistent across modules
- • Security and admin controls that inherit roles SSO and audit logs from each product which simplifies governance for mid market and enterprise
- • Marketplace connectors that pull CRM and knowledge sources which enrich context so answers become more specific and on brand
Brand24
- • Multi source coverage: Track social media news blogs forums reviews and podcasts to avoid blind spots in fast moving conversations
- • Advanced queries: Use Boolean filters and required or excluded terms to reduce noise and focus on relevant intent
- • AI insights: Group topics detect anomalies and score sentiment to spot crises and celebrate wins with less manual work
- • Influencer discovery: Identify profiles driving reach and engagement to guide outreach partnerships and content plans
- • Share of voice: Compare your brand to competitors across channels to understand where you lead or lag and why
- • Alerts and routing: Trigger Slack or email alerts at thresholds and push issues into help desks for quick response
Use Cases
Freshworks Freddy AI
- → Ticket deflection with AI Agents where common intents are resolved before human touch and analytics track containment and satisfaction
- → Rapid drafting in busy queues where Copilot summarizes threads and proposes replies that agents edit which lifts throughput and reduces burnout
- → Sales email assistance where reps write natural outreach that stays on brand and ties back to CRM records for attribution and follow up
- → IT service ops where Copilot summarizes incidents change notes and assets so handoffs and shift changes keep context without long reads
- → Proactive knowledge management where Insights surfaces gaps and trending topics so teams prioritize articles and playbooks that reduce repeat work
- → Omnichannel rollout where native channels align routing SLAs and analytics for chat email and social with fewer vendor negotiations
Brand24
- → Crisis response: Catch negative spikes early and mobilize PR playbooks with real time alerts and context snippets
- → Campaign analysis: Measure branded hashtags and creative performance by channel region and influencer cohorts
- → Competitor watch: Monitor launches pricing buzz and support friction points to inform positioning and enablement
- → Product feedback: Mine requests and pain points then tag themes to brief product and success teams with evidence
- → Customer care: Prioritize escalations and route to agents with sentiment and reach context to reduce public fallout
- → Executive reporting: Ship concise readouts of reach SOV and risk with links to top posts for fast decision making
Perfect For
Freshworks Freddy AI
support leaders sales ops IT service managers and RevOps at companies standardizing on Freshworks who want embedded copilots autonomous agents and consistent analytics with predictable add on pricing and controls
Brand24
brand managers PR leads social analysts CX leaders and agencies who need accurate listening AI assisted insights and governance ready reports to protect reputation and grow share of voice
Capabilities
Freshworks Freddy AI
Copilot in Workflows Intermediate
AI Agents Professional
Insights and Quality Intermediate
Security and Apps Intermediate
Brand24
Omnichannel Mentions Professional
AI Topics and Sentiment Professional
Share of Voice Intermediate
Alerts and Integrations Intermediate
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