Influencity vs BuzzSumo

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33% Similar based on 4 shared tags
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Influencity

Influencity

Influencer marketing platform for discovery outreach campaign management and reporting, used by brands and agencies, free trial with paid plans.

Pricing From $168 per month
Category marketing
Difficulty Beginner
Type Web App
Status Active
BuzzSumo

BuzzSumo

Content research and monitoring platform for ideas, performance insights, influencers and media alerts with a 30 day trial and paid plans starting at 199 per month.

Pricing Free trial / Start $199 per month
Category marketing
Difficulty Beginner
Type Web App
Status Active

Feature Tags Comparison

Only in Influencity

discoverycrmcampaignsanalytics

Shared

influencersmarketingadsadvertising

Only in BuzzSumo

content-researchalertsbacklinkstrends

Key Features

Influencity

  • • Deep search filters across platforms and regions
  • • Quality metrics and fake follower detection
  • • Creator lists with side by side comparison
  • • Outreach CRM with email sync and notes
  • • Campaign brief deliverables and calendars
  • • Auto tracking links and branded reports

BuzzSumo

  • • Content Ideas and Briefs to turn billions of headlines into actionable angles
  • • Domain and URL Analyzer for performance benchmarking and gap finding
  • • Backlink Analyzer to watch link growth for pages and competitors
  • • Influencer and journalist discovery for outreach lists by topic
  • • Trending feeds that surface viral content in near real time
  • • Media alerts for brand mentions topics and authors

Use Cases

Influencity

  • → Find qualified creators by audience fit and niche
  • → Run structured outreach and track replies
  • → Manage deliverables and approvals per campaign
  • → Measure engagement reach and conversions
  • → Share live dashboards with clients and leadership
  • → Forecast budget and expected outcomes by tier

BuzzSumo

  • → Finding topics and questions with proven engagement signals
  • → Benchmarking competitor domains to guide editorial focus
  • → Tracking backlinks to measure PR and content impact
  • → Building outreach lists of journalists and creators by topic
  • → Monitoring brand and exec mentions with daily alerts
  • → Spotting rising stories in your niche before they peak

Perfect For

Influencity

brand marketers performance teams agencies and marketplaces that need reliable discovery outreach tracking and reporting for creator programs

BuzzSumo

content marketers, SEO teams, PR and comms, agencies and analysts who need reliable research signals, alerts and influencer discovery

Capabilities

Influencity

Search and qualify Professional
Lists and CRM Professional
Campaign workflow Intermediate
Branded analytics Intermediate

BuzzSumo

Ideas and Analyzer Intermediate
Mentions and Trends Intermediate
Backlinks and Domains Intermediate
Influencers and Authors Basic

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