Influencity vs Brand24
Compare marketing AI Tools
31% Similar based on 4 shared tags
Influencity
Influencer marketing platform for discovery outreach campaign management and reporting, used by brands and agencies, free trial with paid plans.
Pricing From $168 per month
Category marketing
Difficulty Beginner
Type Web App
Status Active
Brand24
AI powered social listening and brand monitoring that tracks mentions across social media news blogs forums and podcasts, turning raw conversations into insights for PR marketing and customer care teams.
Pricing Starts $199 per month
Category marketing
Difficulty Beginner
Type Web App
Status Active
Feature Tags Comparison
Only in Influencity
influencersdiscoverycrmcampaigns
Shared
analyticsmarketingadsadvertising
Only in Brand24
social-listeningmonitoringmentionssentimentpr
Key Features
Influencity
- • Deep search filters across platforms and regions
- • Quality metrics and fake follower detection
- • Creator lists with side by side comparison
- • Outreach CRM with email sync and notes
- • Campaign brief deliverables and calendars
- • Auto tracking links and branded reports
Brand24
- • Multi source coverage: Track social media news blogs forums reviews and podcasts to avoid blind spots in fast moving conversations
- • Advanced queries: Use Boolean filters and required or excluded terms to reduce noise and focus on relevant intent
- • AI insights: Group topics detect anomalies and score sentiment to spot crises and celebrate wins with less manual work
- • Influencer discovery: Identify profiles driving reach and engagement to guide outreach partnerships and content plans
- • Share of voice: Compare your brand to competitors across channels to understand where you lead or lag and why
- • Alerts and routing: Trigger Slack or email alerts at thresholds and push issues into help desks for quick response
Use Cases
Influencity
- → Find qualified creators by audience fit and niche
- → Run structured outreach and track replies
- → Manage deliverables and approvals per campaign
- → Measure engagement reach and conversions
- → Share live dashboards with clients and leadership
- → Forecast budget and expected outcomes by tier
Brand24
- → Crisis response: Catch negative spikes early and mobilize PR playbooks with real time alerts and context snippets
- → Campaign analysis: Measure branded hashtags and creative performance by channel region and influencer cohorts
- → Competitor watch: Monitor launches pricing buzz and support friction points to inform positioning and enablement
- → Product feedback: Mine requests and pain points then tag themes to brief product and success teams with evidence
- → Customer care: Prioritize escalations and route to agents with sentiment and reach context to reduce public fallout
- → Executive reporting: Ship concise readouts of reach SOV and risk with links to top posts for fast decision making
Perfect For
Influencity
brand marketers performance teams agencies and marketplaces that need reliable discovery outreach tracking and reporting for creator programs
Brand24
brand managers PR leads social analysts CX leaders and agencies who need accurate listening AI assisted insights and governance ready reports to protect reputation and grow share of voice
Capabilities
Influencity
Search and qualify Professional
Lists and CRM Professional
Campaign workflow Intermediate
Branded analytics Intermediate
Brand24
Omnichannel Mentions Professional
AI Topics and Sentiment Professional
Share of Voice Intermediate
Alerts and Integrations Intermediate
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