Luma AI
AI video creation suite for text to video, video to video, 3D capture, and 4K upscaling with a browser studio and API.
Pricing Free / $8 per month
Category video
Difficulty Beginner
Type Web App
Status Active
Sora
OpenAI’s text-to-video model for high-fidelity, dynamic video generation and editing with camera controls, physics and long-horizon scenes.
Pricing Starts $0.10 per second
Category video
Difficulty Beginner
Type Web App
Status Active
Feature Tags Comparison
Only in Luma AI
3dupscale
Shared
videogenerativeapieditingmultimedia
Only in Sora
video-generationcreativeopenai
Key Features
Luma AI
- • Text or image to video with subject stability
- • Video to video restyle that keeps timing and framing
- • Reframe to 9 16 1 1 or 16 9 and upscale to 4K
- • Seeds and saved prompts for reproducible looks
- • API for templated rendering and batching
- • 3D capture for photoreal assets and relighting
Sora
- • Text-to-video generation with detailed scene control and styles
- • Video remix and extension tools for iterating takes
- • Camera and physics modeling for realistic motion and depth
- • Prompt parameters for guidance length and subject control
- • Safety filters and provenance signals for responsible use
- • API access for programmatic workflows and pipelines
Use Cases
Luma AI
- → Create platform ready hero shots for launches
- → Restyle demos into polished motion for social
- → Prototype VFX concepts before finishing
- → Automate catalog renders from product shots
- → Localize campaigns while keeping brand subjects
- → Upscale UGC and reframe for each channel
Sora
- → Create concept spots and mood pieces for campaigns
- → Storyboard complex shots with camera moves and lighting
- → Prototype social videos with stylized looks quickly
- → Remix product clips with generated environments
- → Extend a shot for timing without a re-shoot
- → Ideate game or film sequences before full production
Perfect For
Luma AI
creative directors, marketers, social teams, post producers, VFX generalists who need controllable generative video with reliable export
Sora
creative directors editors marketers and studios exploring AI video for concepts pre-viz social assets and rapid iteration
Capabilities
Luma AI
Dream Machine Professional
Ray3 photoreal Professional
Reframe and 4K Intermediate
API and seeds Intermediate
Sora
Text to Video Professional
Extend & Edit Intermediate
Camera & Physics Professional
API & Workflows Intermediate
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