DALL-E 2
OpenAI’s second generation image model now offered through the API with pay as you go pricing per image and fast generation for square or portrait outputs.
Pricing Pay as you go, From $0.016 per image
Category image
Difficulty Beginner
Type Web App
Status Active
DALL-E 3
OpenAI image generation available in ChatGPT and via API that creates high quality images from natural language prompts with improved text handling and clear per image pricing.
Pricing ChatGPT Plus $20 per month, API from $0.04 per 1024x1024 image
Category image
Difficulty Beginner
Type Web App
Status Active
Feature Tags Comparison
Only in DALL-E 2
text-to-imageinpaintingideationprototyping
Shared
api
Only in DALL-E 3
image-generationchatgptmarketingdesign
Key Features
DALL-E 2
- • Text to image generation via API endpoints
- • Inpainting and variations for quick edits
- • Fast square and portrait sizes for common uses
- • Lower per image cost than newer models
- • Good for thumbnails and concepts at volume
- • Clear content policy and safety guidance
DALL-E 3
- • Chat based prompting in ChatGPT
- • API generation with size and quality controls
- • Improved text and attribute binding
- • Safety filters and policy enforcement
- • Commercial usage under OpenAI terms
- • Standard and HD price tiers
Use Cases
DALL-E 2
- → Generate concept art for features or campaigns
- → Create thumbnails and blog visuals at scale
- → Offer a prompt to image feature inside an app
- → Inpaint quick edits without a full editor
- → Produce mood boards for client ideation
- → Generate backgrounds for UI experiments
DALL-E 3
- → Concept art for campaigns and pitches
- → Storyboards and mood boards for teams
- → Hero images for landing pages and emails
- → Product mockups and illustrations
- → Editorial visuals and blog headers
- → Educational diagrams and infographics
Perfect For
DALL-E 2
product designers growth teams indie hackers educators agencies and developers who need cost effective prompt to image generation through the API
DALL-E 3
designers, marketers, product teams and agencies that want fast visual concepts with reliable text and attribute control
Capabilities
DALL-E 2
Intermediate Turn natural language into visuals quickly for ideation and simple assets with predictable per image pricing.
Intermediate Update regions or explore variants without rebuilding the entire concept from scratch.
Professional Embed image generation into products or internal tools with control over size cost and rate limits.
Basic Use size and quality matrices to forecast spend and scale generation responsibly for campaigns.
DALL-E 3
Chat Iteration Basic
Images API Intermediate
Text and Attributes Intermediate
Policies and Safety Professional
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