Hotjar
What is Hotjar?
Discover how Hotjar can enhance your workflow
Key Capabilities
What makes Hotjar powerful
Heatmaps and Trends
Visualize clicks scrolls and time on page and compare versions so teams spot patterns and prioritize tests that move KPIs.
Session Replay
Review full journeys with frustration signals which shortens diagnosis and aligns design engineering and support on the real issue.
Surveys and Feedback
Collect voice of customer in context so qualitative insights complement behavioral data and drive better product choices.
Privacy and Integration
Mask sensitive fields respect consent and export to analytics and experiment tools to close the loop securely.
Key Features
What makes Hotjar stand out
- Heatmaps for clicks scroll and move
- Session replay with frustration signals
- Feedback widgets and on page surveys
- Funnels and trends for impact sizing
- Segmentation by device and cohorts
- Version and page comparators
- Integrations and exports
- Privacy and masking controls
Use Cases
How Hotjar can help you
- Landing page optimization where heatmaps and forms reveal friction that hurts conversion and revenue
- Onboarding flow fixes in SaaS where replays and surveys show where new users get lost
- Checkout improvements in ecommerce where trends and funnels track drop offs with evidence
- Content layout tests where page comparators show which version improves reading and clicks
- Support reduction programs where agents watch replays to understand issues and resolve faster
- Mobile responsive tuning where device segments expose tap targets and scroll depth problems
- International rollouts where segments measure behavior by locale and inform localization priorities
- Executive reporting where trends tie UX work to conversion and NPS for buy in
Perfect For
product managers designers researchers marketers and engineers who need quick evidence to prioritize fixes reduce friction and measure UX impact at scale
Plans & Pricing
Free / From $39 per month / Custom pricing
Visit official site for current pricing
Quick Information
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Frequently Asked Questions
What does pricing look like today?
Is Hotjar part of another company now?
How many sessions are included on paid plans?
Can we use Hotjar for apps as well as web?
Will Hotjar hurt performance or privacy?
How do teams prove ROI quickly?
Can support teams benefit directly?
Does Hotjar integrate with A B testing tools?
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