Chatfuel is the #1 chatbot platform for Instagram and Facebook Messenger, powering over 10 million daily conversations for ecommerce brands worldwide. Trusted by Adidas, LEGO, Netflix, and TechCrunch, the platform specializes in converting social media interactions into sales through intelligent automation. Build sophisticated chatbots without coding using the visual flow builder, where you design conversation paths with drag-and-drop blocks for messages, questions, conditions, and actions. The platform's AI-powered answering automatically responds to customer questions by understanding your product catalog, FAQs, and previous conversation patterns—handling inquiries about sizing, shipping, returns, and product features without human intervention. Instagram DM automation transforms your social presence into a revenue channel by auto-responding to story mentions, converting comment interactions into private conversations, qualifying leads from Instagram ads, and sending personalized product recommendations based on engagement patterns. Abandoned cart recovery sequences automatically message customers who left items in cart with personalized reminders, discount codes, and product recommendations, recovering an average 15-20% of abandoned sales. Order tracking integration with Shopify, WooCommerce, and other platforms enables customers to check order status, get shipping updates, and resolve issues without leaving Messenger. Broadcast messaging reaches your entire subscriber list with new product launches, flash sales, and exclusive offers—achieving 80%+ open rates compared to 20% for email. Advanced segmentation targets messages based on purchase history, browsing behavior, location, and engagement level. Native integrations include Shopify for product sync and order management, Stripe for payment processing, Mailchimp for email list syncing, Google Sheets for data export, and Zapier for connecting 5,000+ apps. The platform's analytics dashboard tracks conversation volume, conversion rates, revenue attribution, and ROI metrics with ecommerce-specific reporting.